Strategically Vary Like Netflix
The Future of Work requires all leaders to have the ability to create and to manufacture.
Hundreds of millions of us watch Netflix. However very few look beyond the screen – to explore the thinking of Netflix’s Founder and co-CEO, Reed Hastings.
Which if you’re in the business of transformation… as we all now are… is the most valuable Netflixing you can do.
A pivotal move for Netflix was their strategic shift beyond digital distribution to content creation. When asked about this inflection point Reed shared:
“Innovation requires variation. You have to try things differently and in manufacturing, Six Sigma, all that stuff, you’re trying to reduce variation. The fundamental manufacturing paradigm is to reduce variation. And the fundamental creative innovation paradigm is to increase variation. But we haven’t rethought all the other things from the industrial era. So we’ve still got lots of industrial thinking influencing how creative organisations are run.”
So ask yourself, are you now running a creative or a manufacturing organisation?
The answer is… yes.
The Future of Work – more accurately now described as the Present of Work – requires all leaders to have the ability to create and to manufacture.
To increase possibilities while reducing uncertainty.
To operate business-as-usual while developing business-as-unusual.
So as you head to your next meet or turn your attention to your next task, ask yourself what is my primary goal in this instance?
To reduce variation.
Or to increase vari at I On.
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